Answers for trades businesses weighing a website.
Straight, no-fluff answers to the questions plumbers, electricians, HVAC techs, and roofers ask before they hire someone to build their site — cost, timeline, DIY tools, and what actually books jobs.
Cost
How much does a website cost for a home-service business?
A real breakdown of what you should expect to pay, and why.
Timeline
How long does it take to build a contractor website?
What actually drives your timeline, and how to not be the bottleneck.
Getting Started
Do I need a website if I'm already on Google, Yelp, and Angi?
Why listings alone leave jobs on the table.
DIY vs. Custom
Wix or Squarespace vs. a custom website: what's actually better?
Where DIY builders help, and where they quietly cost you jobs.
Structure
How many pages should a trade business website have?
The page count that actually helps you rank and convert.
Structure
What's the difference between a landing page and a full website?
When you need one, the other, or both.
SEO
How do I get my trade business to show up first on Google?
The basics of local SEO, explained without the jargon.
Conversion
What makes a website actually generate leads, not just look nice?
The difference between a brochure and a hard-working site.
Timing
How do you know it's time to redesign your trade business website?
The concrete signs a site is quietly costing you jobs.
ROI
What's the ROI of a website for a small trades business?
The real payback math, not just the price tag.
Features
Do I need online booking on my website?
When it helps, and when it just adds friction.